SKU’d Thoughts 45: How are platforms jockeying for the pending U.S. social commerce boom? Kofi AmpaduMarch 4, 2021social commerce, ecommerce, social media marketing, facebook, tiktok, instagram
SKU’d Thoughts 40: What lessons can new brands learn from Nike’s discontinued partnership with Amazon? Kofi AmpaduNovember 17, 2019amazon, nike, retail, ecommerce
SKU’d Thoughts 31: Is Instagram’s shopping feature good for retailers? Kofi AmpaduSeptember 21, 2019ecommerce, instagram, retail
SKU’d Thoughts 30: Are other retailers benefiting from Amazon’s Prime Day? Kofi AmpaduSeptember 21, 2019ecommerce, amazon, retail
SKU’d Thoughts 29: How big of an opportunity is the fashion resale market? Kofi AmpaduSeptember 21, 2019sneakers, sneakerhead, ecommerce, second hand, consumer behavior, retail, fashion
SKU’d Thoughts 28: How should DTC startups think about marketing? Kofi AmpaduSeptember 21, 2019Startups, DTC, CPG, ecommerce, DNVB, retail, brand
SKU’d Thoughts 27: Can Walmart afford to close its e-commerce gap between Amazon? Kofi AmpaduSeptember 21, 2019retail, walmart, amazon, ecommerce
SKU’d Thoughts 26: Is Shopify vs. Amazon really a thing? Kofi AmpaduSeptember 21, 2019amazon, shopify, ecommerce, DTC, retail, DNVB
SKU’d Thoughts 22: How important is content marketing to retailers? Kofi AmpaduSeptember 21, 2019ecommerce, marketing, content marketing, retail, asos, glossier, walmart, patagonia
SKU’d Thoughts 18: How can DTC brands increase customer lifetime value? Kofi AmpaduSeptember 21, 2019Startups, DTC, DNVB, ecommerce, customer experience, customer lifetime value
SKU’d Thoughts 17: Have consumer companies done enough for the environment? Kofi AmpaduSeptember 21, 2019ecommerce, sustainability, climate change, retail
SKU’d Thoughts 12: Can returns be improved for customers? Kofi AmpaduSeptember 8, 2019DTC, DNVB, ecommerce, retail, customer experience
SKU’d Thoughts 11: Can grocers get a cut of online sales? Kofi AmpaduSeptember 8, 2019Supply Chain, retail, ecommerce, logistics, grocery
SKU’d Thoughts 10: Can great customer experience be maintained both online and offline? Kofi AmpaduSeptember 8, 2019DTC, DNVB, ecommerce, customer experience
SKU’d Thoughts 9: What does Walmart’s e-commerce surge mean for startups? Kofi AmpaduSeptember 8, 2019ecommerce, retail, walmart, amazon